The presidential platform “Russia – Country of Opportunities” has prepared a unique event at its booth for participants of the World Youth Festival Assembly, held in Nizhny Novgorod on behalf of the President of the Russian Federation. Each participant of the Assembly can send a collectible postcard “From Russia with Love” with messages to their relatives, friends, and colleagues anywhere in the world. The images on the postcards represent Russian cultural traditions, telling us about the richness and diversity of Russian fairy tales and conveying the warmth of the Russian soul.

At the Main Fair House, participants of the World Youth Festival Assembly at the booth of the presidential platform “Russia — Country of Opportunities” are immersed in the atmosphere of true Russian hospitality, learn about crafts, play folk instruments, weave wreaths, immerse themselves in fairy tales, communicating with a magic mirror and, of course, participating in setting a record high for friendly hugs.

All participants can share their warm emotions, convey their vivid impressions, and tell about their new friends and experiences obtained at the Assembly by sending a postcard via Russian Post directly from the presidential platform's booth in hospitable Nizhny Novgorod to anywhere in the world.

These unique collectible postcards are printed in a limited edition of only 4,000 copies and available only at the World Youth Festival Assembly. Each postcard represents Russia's cultural code. Russian culture is rich in traditions and symbols that are clear and close to people from all over the world.

The bear-joker seems to have come straight out of a cheerful Dymkovo toy. In a bright embroidered shirt, it is stout and clumsy, as if molded in baked clay. In its paws it holds a traditional balalaika, and it has started dancing in the middle of a circle of slender birches, their trunks outlined with brushstrokes, as if by the hand of a master from Gorodets. The entire postcard exudes the spirit of a folk fair, a merry celebration where even the forest king becomes a participant in the general festivities. It is a symbol of hospitable, generous, and somewhat fairy-tale Russia, where the wild and the domestic merge in one lively dance.

The Firebird from Russian legends has come to life on another postcard, but it appears not in its fiery guise, but in a refined outfit worthy of a Khokhloma brush. Its feathers are whimsical herbal patterns, curving in swirls against the blue sky background. With each flap of its wings, ready to lift it up, strange scarlet flowers scatter and bloom around it, lush as paradise bushes, painted with rich, flaming colors. This image is the embodiment of dreams, miracles, and happiness, which is about to take flight and shower everyone who looks at it with grace. It is a classic symbol of good luck and the fulfillment of wishes, with roots going deep into Slavic folklore.

Behind the dancing couple lies not just a background, but an entire universe — a lush carpet pattern. It is woven from magical rosette flowers and exotic curling leaves that blaze with cinnabar and sparkle with cobalt blue. The swan maiden and the handsome young man are as young and spirited as the Assembly’s participants themselves, seemingly flying in an elegant whirl of Russian dance. It seems as if you can hear the ringing dance to the music of the harmonica. It is a hymn to youth, beauty, and love, enclosed in the eternal round dance of national folk ornament.

Another postcard from the collectible series takes us to the heart of the Nizhny Novgorod region, famous for its traditions of wooden architecture. This is not just an image, but the finest lace, carved not from fabric, but from the sun and wood. The window frames of the invisible window into the Russian soul, are striking in their virtuoso workmanship. Each curl, each leaf is carved with love, as if the master put not only his skill but also a part of his heart into them. This image is the embodiment of home, warmth, and hospitality. It reminds us that Russia is open to the world, just as this window is open to the light, and that its culture is a rich heritage where history, art, and boundless opportunities for artistic endeavors. This is a message that true beauty lies in the details, and strength lies in preserving one's roots.

By choosing one of the unique postcards created by the designers of the presidential platform “Russia — Country of Opportunities”, each of which is a true work of art inspired by the great Russian folk crafts, the WYF Assembly’s participants will have the opportunity to create their own lively and warm message. This will not be a faceless digital signal, but a real, tangible part of the Assembly — a postcard that you can hold in your hands, examine, fill with your own text and drawings, and then send directly from the booth. By writing down their most cherished wishes, dreams for the future, or simple words of support, participants from different regions of Russia and different countries will be able to emphasize once again how the WYF Assembly erases borders and unites the young people over the globe with common aspirations and sincere friendship. They will be able to send greetings “From Russia with love” to their loved ones — parents, friends, colleagues — so that they too can feel the unique atmosphere of hospitality and openness prevailing around at the WYF Assembly. Someone may want to send a postcard to himself/herself in the future — as a time capsule filled with emotions and hopes from this grand event, as a reminder that any dream is achievable because Russia is a country of opportunities. Each such message will become a unique artifact, a tangible testimony to the warm relations between peoples and warm memories of the hospitable Russian land.

And very soon, these 4,000 postcards, like real paper ambassadors of friendship, will fly from Nizhny Novgorod around the world thanks to the Russian Post, to deliver to their recipients not just words, but a piece of the soul of our Assembly and the warmth of a huge country that is always happy to welcome guests.

The general partners of the WYF Assembly-2025 are the Russian Music Union, JSC Russian Railways, and Phygital Games. The general information partner is the international television channel RT, and the general media partner is ANO “Dialog Regions”. The partner for the excursion and regional programs is the “More Than Trip” program. The strategic partner is VK Tech. Co. The following have also joined the partnership program: the “New Generation” program arranged by the Federal Agency for Affairs of the Commonwealth of Independent States, Compatriots Residing Abroad and International Humanitarian Cooperation (Rossotrudnichestvo), Movement of the First, the presidential platform “Russia — Country of Opportunities”, Sovcombank, the Avito Tech. Co., State Atomic Energy Corporation Rosatom, Russian “Znanie” (Knowledge) Society, the Film Studio Soyuzmultfilm, the Government of the Krasnoyarsk Territory, the Central Bank of Russia, the program for young entrepreneurs “Rosmolodezh.Undertake” and the Knowledge Center “Mashuk”. Information support for the event is provided by Rossiyskaya Gazeta, Argumenty i Fakty publishing house, the African Initiative and the Window to Russia project of ANO “TV-Novosti”.

The organizer of the World Youth Festival Assembly is the Federal Agency for Youth Affairs (Rosmolodezh), the co-organizer of the event is the Government of the Nizhny Novgorod Region and the event operator is the World Youth Festival Directorate. The Festival pursues the goals of the Youth and Children national project.

Overview:

In accordance with the instructions of the President of the Russian Federation Vladimir Putin on preserving and developing the legacy of the World Youth Festival, which took place on the Sirius Federal Territory in 2024 and united 20,000 young people from 190 countries of the world, festival events on the territory of the Russian Federation will be held annually. The next World Youth Festival for 20,000 thousand participants will be held in 2030. In 2026, there will be a smaller event, an International Youth Festival with 10,000 participants. In between, the World Youth Festival’s themed Assemblies will be held annually for 2,000 participants. The World Youth Festival Directorate continues its work aimed at strengthening international youth cooperation.

The presidential platform “Russia — Country of Opportunities” was established on May 22, 2018 upon the initiative of the President of the Russian Federation Vladimir Putin. The platform's mission is to build Russia's future by providing equal opportunities for everyone. The platform helps anyone, regardless of where they live, what profession they have chosen, or what family they grew up in, to gain opportunities for their development. It is an open platform for talented and caring people of all ages to communicate and exchange experiences between schoolchildren, students, specialists, entrepreneurs, managers, and volunteers. The supervisory board of the presidential platform “Russia — Country of Opportunities” is headed by the President of the Russian Federation Vladimir Putin.

The presidential platform “Russia — Country of Opportunities” has been operating for seven years, and during this time, people from 89 regions of Russia and 150 countries around the world have participated in its projects. Participation in projects, competitions, Olympiads, and educational programs helps participants find like-minded people and make useful connections, enroll in a university, complete a promising internship, advance their career, find their dream job, receive media support, win a grant, and find a personal mentor who will help them hone their skills and develop leadership qualities. Nowadays, the platform introduces projects and competitions for people of different ages and interests — from schoolchildren to experienced managers, for specialists and workers, representatives of the talent pool and those who are just planning to join it. As part of the activities perfumed within the presidential platform “Russia — Country of Opportunities”, the Senezh Management Workshop was established. Participants in the platform's projects and competitions, vigorous young people, as well as managers and civil servants undergo training there. The workshop serves as a center for consolidating the training of management personnel in three key areas: government, business, and society. All-Russian educational and youth events are held at the workshop, including the All-Russian Youth Educational Forum “Territory of Meanings”.

Based at the country's top universities, the presidential platform “Russia — Country of Opportunities” is developing Competence Centers, where students undergo diagnostics of their super-professional skills and receive tools for their development. Young professionals who have undergone universal competency assessments can now confirm their skills on HeadHunter, Russia's largest online recruitment platform.

The platform “Russia — Country of Opportunities” has offices in the Donetsk and Lugansk People's Republics. They are equipped with lecture halls for educational events, information centers, and co-working areas, providing residents of Donbass and Novorossiya with additional opportunities for personal and professional development.