About 2,000 participants of the World Youth Festival Assembly from 120 countries visited the interactive zone of the Knowledge Center “Mashuk” at the event held in Nizhny Novgorod, including 1,000 young people from Russia and another 1,000 from other countries representing all macro-regions of the world.
"The Knowledge Center is traditionally represented at the World Youth Festival. This year, we invited young people not only to take part in the business and educational program, but also to immerse themselves in the atmosphere of “Mashuk” in our interactive zone. In this location, anyone could play educational games, talk about their mentors, attend training sessions, and ask questions to leading experts. Such activities were useful for novice teachers who are just taking their first steps in the profession, as well as for young people planning to develop in the field of education. Many of them noted the relevance of the Digital Mashuk online platform. It is a unique opportunity to receive education in Russian in sought-after fields, from cutting-edge teaching technologies to the nuances of educational work. I am confident that many of the festival participants will visit our Center in the future and undergo training in our programs," Anton Serikov, CEO of the Knowledge Center “Mashuk” and Deputy CEO of the Russian “Znanie” (Knowledge) Society, says.
He added that the interactive zone of the Knowledge Center presented master classes from distinguished teachers, during which participants in Mashuk's educational programs taught the children the basics of communication. They encouraged young people to engage in dialogue with their opponents in three different languages, which allowed them to develop "flexible" skills and understand the basics of collective critical thinking. In addition, the team of the Knowledge Center “Mashuk” brought their own development to the Assembly — the team-building cards translated into English, which allowed participants from different countries to get to know each other and ask questions. Festival participants could also visit the mentors' wall, an art object called "Vsem Mashuk" (To Everyone Mashuk), created with the help of foreign delegations. The Mashuk team helped foreign participants take part in the activities.
The general partners of the WYF Assembly 2025 are the Russian Music Union, JSC Russian Railways, and Phygital Games. The general information partner is the international television channel RT, and the general media partner is ANO “Dialog Regions”. The partner for the excursion and regional programs is the “More than Trip” program. The strategic partner is VK Tech. Co. The following participants have also joined the partnership program: the “New Generation” program arranged by the Federal Agency for Affairs of the Commonwealth of Independent States, Compatriots Residing Abroad and International Humanitarian Cooperation (Rossotrudnichestvo), Movement of the First, the presidential platform “Russia — Country of Opportunities”, Sovcombank, the Avito Tech. Co., State Atomic Energy Corporation Rosatom, the Russian “Znanie” (Knowledge) Society, the Film Studio Soyuzmultfilm, the Government of the Krasnoyarsk Territory, the Central Bank of Russia, the program for young entrepreneurs “Rosmolodezh.Undertake” and the Knowledge Center “Mashuk”. Information support for the event is provided by Rossiyskaya Gazeta, Argumenty i Fakty publishing house, the African Initiative and the Window to Russia project of ANO “TV-Novosti”.
The organizer of the World Youth Festival Assembly is the Federal Agency for Youth Affairs (Rosmolodezh), the co-organizer of the event is the Government of the Nizhny Novgorod Region and the event operator is the World Youth Festival Directorate. The Festival pursues the goals of the Youth and Children national project.
Overview:
In accordance with the instructions of the President of the Russian Federation Vladimir Putin on preserving and developing the legacy of the World Youth Festival, which took place on the Sirius Federal Territory in 2024 and united 20,000 young people from 190 countries of the world, festival events on the territory of the Russian Federation will be held annually. The next World Youth Festival for 20,000 participants will be held in 2030. In 2026, there will be a smaller event, an International Youth Festival with 10,000 participants. In between, the World Youth Festival’s themed Assemblies will be held annually for 2,000 participants. The World Youth Festival Directorate continues its work aimed at strengthening international youth cooperation.
The Knowledge Center “Mashuk” is a national training center for educators and managers in education, youth policy, and educational work, located in Pyatigorsk, at the foot of Mount Mashuk. The Knowledge Center opened in August 2022 and became one of the first three year-round youth educational centers, along with the Senezh Management Workshop of the platform “Russia Country of Opportunities” (Moscow Region) and the Meganom Academy of Creative Industries, a Tavrida.ART project (Crimea). Mashuk’s target audience includes teachers, lecturers, mentors, patriotic education specialists, educational advisors, and heads of educational institutions, who act as the primary transmitters of knowledge, skills, and traditional values popularized in our country. “We teach those who teach” and “Knowledge at its best” are the two main mottos of the Knowledge Center “Mashuk”, a joint educational project of the Russian “Znanie” (Knowledge) Society and the Federal Agency for Youth Affairs (Rosmolodezh).
